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Digital
Media FX News Archives
Thursday
- November 1, 2001
- DreamWorks: "Disney
Threatened to Pull THX Business"
- dFX Monsters,
Inc. Site Opens Tomorrow
- Warner Bros. Recalls PowerPuff
DVD Over Virus
- News Link of the Day
- Star Wars Trailer Irks Studios
DreamWorks:
"Disney Threatened to Pull THX Business"
(by digitalmediafx.com) DreamWorks is making a bold accusation
against Disney over THX killing the planned joint Shrek/THX promotional
that DreamWorks aimed to have released on November 2 in front
of Monsters, Inc. and other movies at theaters that use
the THX sound system.
According
to the Los Angeles Times, "DreamWorks says that Disney threatened
to pull all its business from THX, which also oversees audio and
video for DVDs, unless the promotional item was canceled."
Disney, Pixar,
and THX all deny the accusation. One Disney executive told the
Los Angeles Times, "I know our friends at DreamWorks would
love to blame us for everything."
DreamWorks
got itself into the mess when it decided to launch campaigns to
apparently interfere with the promotion and box office results
of Pixar's Monsters, Inc. Not only did the moves backfire,
but George Lucas ended up endorsing Monsters, Inc. by publicly
praising Pixar and allowing the first trailer for Star Wars:
Attack of the Clones to be attached to theatrical prints of
Monsters, Inc.
Read these
earlier Digital Media FX stories on this issue:
Shrek
to Settle for Second Place (August 21 - 2nd and 3rd
paragraphs)
DreamWorks
Shrek Surprise Fails to Materialize (October 30)
For
the Birds to Air in Front of Monsters, Inc. (October
31 - last 2 paragraphs)
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dFX Monsters,
Inc. Movie Site to Open Tomorrow
(by digitalmediafx.com) The newest dFX Movie Site, for Monsters
Inc., will open tomorrow to coincide with the release of Pixar's
newest animated film that is being marketed and distributed by
Disney. Monsters, Inc. opens on over 3,000 movie screens tomorrow
with two exclusive theatrical trailers attached to it - Star
Wars: Attack of the Clones and Lilo & Stitch.
Digital Media
FX Movie Sites take an educational and in-depth look at select
animated movies.
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Warner
Bros. Recalls PowerPuff DVD Over Virus
(by digitalmediafx.com) Warner Bros. is recalling DVD copies
of "The PowerPuff Girls - Meet the Beat Alls" because
it spreads a computer virus called "FunLove". FunLove
is a two year old virus that infects Windows files and sometimes
displaying the message "~Fun Loving Criminal~". It continually
increases the sizes of files on a hard drive, but does not destroy
them.
The Warner
Bros. PowerPuff Girls DVD spreads the virus through some of the
DVD-ROM material that users of the DVD download to their computer.
If you have "The PowerPuff Girls - Meet the Beat Alls"
DVD then call Warner Bros. Home Video Customer Support at (800)
364-6928 for return options.
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News Link
of the Day - Star Wars Trailer Irks Studios
According to the Washington Post:
"Under
a watershed pact between two pioneering film producers, George
Lucas' Lucasfilm will screen trailers of its upcoming Star
Wars, Episode II—Attack of the Clones before Pixar Animation's
Monsters, Inc., which opens Friday. The pact had nothing
to do with the film's respective distributors, Fox and Disney,
who now fear a slippery slope of trailer favor-swapping and an
erosion of control over a time-tested link in the marketing chain..."
Click
here for the full story.
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